And a proposed ballot measure in California this November ( Proposition 26 and Proposition 27) could pave the way for America’s most populous state to begin accepting sports bets, as well.īoth Howe and Greenblatt credited the ability for online sports betting to let sports fans place bets during games, in real time, as helping to drive more interest and engagement in watching sports. states, plus Washington, D.C., offer some form of legalized sports betting. And one major reason for that is the increase in states that offer legal sports betting.Īs of September 2022, 31 U.S. Some 46.6 million American adults say they’ll be putting skin in the game during the 2022 NFL season, which is up 3% from last year. Consider this: NFL and college football betting could reach a record-breaking $31 billion this season. ever since the Supreme Court struck down the federal ban on the state authorization of sports betting in 2018. Online sports betting has certainly become a game-changer in the U.S. “California the fifth largest economy in the world, 12% of the U.S. They’re also keeping a close eye on whether legal online gambling gets passed in California in November. population is residing in states where online gaming has not been realized yet, and there’s still a massive black market.” “The last thing you want to do is push back to the black market. Amy Howe, chief executive officer of FanDuel Inc., discussed the emerging online sports betting market at MarketWatch’s Best New Ideas in Money Festival.
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